Chicago-Based Fashion Company Aims to Give Back to Non-Profit That Funds Lifesaving Research and Programs To Help End Premature Birth, Birth Defects and Infant Mortality.
The Little Dapper Collection (TLDC) is proud to announce they will be celebrating Christmas with a cause this year, by partnering with March of Dimes, a non-profit organization that funds lifesaving research and programs to help improve the lives of mothers and end premature birth, birth defects, and infant mortality.
Throughout the duration of December, TLDC will donate 15 percent of all proceeds from bow tie sales to the March of Dimes’ Illinois Chapter. Customers can expect to see exclusive ‘Holiday Edition’ bow along with its original, chic, and stylish ties on www.thelittledappercollection.com.
The Little Dapper Collection was inspired by Genesis Emery, Founder and Creative Director of TLDC, first born son Noah. After experiencing post-birth complications, her son spent his first two months of life at Lurie Children's Hospital’s NICU during the Christmas holidays of 2014. Through Emery’s adversities, she came up with a fashionable concept that allowed her to share her story, educate parents, give back towards children-related causes, and motivate mothers (who are experiencing similar situations) through baby and toddler bow-ties.
“We are thrilled to be partnering with another organization that has truly touched our hearts,” said Genesis Emery, Founder and Creative Director of The Little Dapper Collection. “March of Dimes not only symbolizes strength for mothers across the world but it signifies hope for healthy babies and high expectations for diminishing premature birth, birth defects, and infant mortality.”
With a line of bow ties that are fit for mommy’s ‘little dapper’, the culturally diverse TLDC collection is primed to revolutionize the way parents dress their infant and toddler boys. Affordably priced between $19.95 and $25.95, their ties are classic, timeless and versatile, and designed for every occasion.
“Premature birth is the leading cause of death for babies and those who survive often face lifelong complications,” said Karri Friedenberger, March of Dimes Chicago Board member. “The generous support from The Little Dapper Collection will help March of Dimes fund its mission to prevent prematurity, birth defects and infant mortality.”
March of Dimes was founded in 1938 by President Franklin D. Roosevelt. The concept was originally named the National Foundation for Infantile Paralysis, to ultimately end polio disease. But as the years progressed, the nonprofit shaped and molded itself to be an organization that found research for saving the lives of mothers and babies. March of Dimes’ mission is to end prematurity and help more moms have full-term pregnancies and healthy babies. From polio to prematurity, the March of Dimes has focused on researching the problems that has threaten children and finding ways to prevent them.
"My heart truly goes out to all of the parents that have experienced losing a child, having a child with birth defects and experiencing prematurity. Because of my personal experience with my son Noah, I want to help other families and give them a sense of help and healing through my love of bow ties and passion for children."
ABOUT THE LITTLE DAPPER COLLECTION The Little Dapper Collection (TLDC) is a Chicago-based fashion company that creates stunning bow tie collections designed and produced locally for infant and toddler boys. The company pledges to donate a portion of its revenue to a rotating partnership of charities and non-profits. For more information, visit www.thelittledappercollection.com.
ABOUT MARCH OF DIMES March of Dimes Foundation is a 501 (c) (3) nonprofit organization that works hard to have premature birth and birth defects recognized as significant global public health priorities.
March of Dimes is dedicated to finding and supporting programs that help moms have healthy, full-term pregnancies, and funding research to find causes and preventions for premature birth, birth defects, and infant mortality. For more information, visit www.marchofdimes.org.